Our easy-to-use marketing glossary for small business owners explains key terms like SEO, CTA, bounce rate, and content marketing in plain English. Whether you’re new to digital marketing or want to boost your existing strategy, this guide helps you understand the essentials so you can promote your business with confidence and make smarter marketing decisions.

For small businesses, mastering the basics of SEO (Search Engine Optimisation) can be a game-changer. With limited budgets and resources, SEO is a powerful tool to increase online visibility and attract potential customers.
We want to be able to help you get to grips with what Google and search engines want to see so here is Let’s Do Marketing’s guide to help small business owners get started on SEO.

When it comes designing, there are a variety of both free and paid software available to use ranging from simply editing photos with a filter to creating show-stopping illustrations. Let's Do Marketing explore some software available to help you and your business’ needs:

Not all businesses have access to photography equipment, great photographers, or graphic designers, so where can you find great imagery for social media, or graphics for your website? Let’s Do Marketing have listed their top royalty free image websites, to help you find the perfect picture for your business.

Want to try your hand at video editing, or decided to start using videos as part of your marketing strategy? We’ve listed the top video editing tools out there at the moment to compare what could work for you.